He aha a Apple i mutu ai te whakamahi i te tohu "i" ki ona ingoa hua hou?

Ka whakaaro koe ki nga hua a Apple, ko te mea tuatahi ka puta ki te hinengaro ko te iPhone, ko te iPad, ko te iPod, ko te iMac ranei. He mihi ki te tohu "i", he maamaa te tohu o enei taputapu. Engari kua kite koe kei te ata haere tenei tapanga engari ka tiimata te ngaro atu i nga hua hou? Apple Watch, AirPods, HomePod, AirTag - kua kore he "i" i te timatanga o te tohu hua. Engari he aha i penei ai? Ehara i te mea he tohu hou noa, na te tini kee atu, i runga ake i te katoa, he raruraru ture, he raruraru ohaoha ranei.

I timata te hitori me te iMac 

I timata katoa i te tau 1998 i te wa i whakauruhia e Apple te iMac tuatahi. Ehara i te mea i tino angitu te hoko me te whakaora i a Apple mai i etahi mate, i timata ano te ahua o te tapanga hua ki te reta "i", i whakamahia e Apple mo ana hua tino angitu mo nga tau kei te heke mai. He tino rorirori te hiahia a Steve Jobs ki te karanga i te iMac "MacMan" tae noa ki te tino whakahē a Ken Segall. Ae ra ka mihi katoa tatou ki a ia mo tera.

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I muri i te whakamaoritanga o te reta "i", he maha nga tangata ka whakaaro ko "I" te tikanga - engari ehara tenei i te pono, ara, i te keehi o Apple. I whakamaramahia e te kamupene Apple tenei ma te kii ko te tohu "i" e kii ana ki te tipu haere o te Ipurangi. Ka taea e te tangata te hono i te Ipurangi + Macintosh mo te wa tuatahi. I tua atu, ko te tikanga "I" etahi atu mea penei i te "takitahi", "whakamohio" me te "whakaoho".

He aha i huri ai a Apple i nga ingoa hua 

Ahakoa karekau he urupare mana mai i a Apple, he maha nga take i heke iho ai te kamupene "i". Tuatahi, he raruraru ture enei. Tangohia te Apple Watch hei tauira. Ka rite ki ta Apple i whakamarama, kaore e taea te whakaingoa i tana maataki atamai "iWatch" na te mea kua kiihia te ingoa e etahi atu kamupene e toru i te US, Europe me Haina. Ko te tikanga me whai ingoa hou a Apple, ka tupono ranei ki te whakawakanga me te utu miriona taara hei whakamahi i te ingoa.

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Ko te mea ano tenei i pa ki te iPhone. Ko te "iPhone" tuatahi i tukuna e Cisco i etahi ra i mua i te panui o te iPhone a Apple. Kia taea ai te whakamahi i te ingoa iPhone, me utu e Apple he moni nui ki a Cisco, e ai ki etahi whakatau tata pea kua eke ki te $50 miriona. He rite nga take ture i ara ake ki te iTV, e mohiotia ana e tatou katoa ko Apple TV.

Ko tetahi atu take he maha nga kamupene kua whai hua mai i te whakamahi "i" ki a raatau hua. Ae ra, ehara tenei reta i a Apple - ahakoa kua whakamatau ia ki te tohu i tenei reta. Na ka taea hoki te whakamahi "i" e etahi atu kamupene i runga i nga ingoa o a raatau hua.

I tukuna e Apple te "i" i nga waahi katoa ka taea 

Ko te rautaki o te whakarere i te "i" kaore e pa ana ki nga hua hou o te kamupene. Kua timata ano a Apple ki te whakakore i te tohu "i" i roto i te nuinga o ana taupānga. Hei tauira, i huri a iChat ki nga Karere, i whakakapihia e iPhoto nga Whakaahua. Engari kei a matou tonu iMovie iCloud ranei. Heoi, ka taea e Apple te haere mai ki tenei mahi ahakoa i muri i nga whakaaro pakeke, na te mea ko te "i" i roto i nga taitara kua hoatu kaore he tikanga. Mena e kiia ana he "ipurangi" karekau he tikanga ki te whakamahi i nga waahi kaore i te tika. Ka taea tonu e iCloud te iCloud, engari he aha i kiia tonu ai a iMovie, ko Apple anake te mohio. 

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Ko etahi atu kamupene hangarau nui penei i a Microsoft me Google kua whakarereketia te ingoa o a raatau taupānga rongonui. Hei tauira, i hurihia e Microsoft a Windows Store ki Microsoft Store me Windows Defender ki Microsoft Defender. Waihoki, ka huri a Google mai i te maakete Android me te Android Pay ki a Google Play me Google Pay, ia. Pērā ki a Apple, he maamaa tenei ki te kite ko wai te kamupene nona te hua, me te maumahara tonu ki a maatau te ingoa waitohu.

Ka haere mai ano tetahi "i"? 

Ko te ahua kaore a Apple e hoki ki te whakamahi i nga wa katoa. Engari ki te waahi kua takoto, tera pea ka noho tonu. Kare e tika te whakarereke i nga ingoa o nga ingoa hua rongonui e rua i roto i te hitori o te hangarau mena kei te korero tatou mo te iPhone me te iPad. Engari, ka whakamahi tonu te kamupene i nga kupu penei "Apple" me "Air" i roto i ana hua hou.

Kei te whakamahi a Apple i te Air i te timatanga o te ingoa ki te korero ki a matou ko te tikanga he ahokore, penei me AirPods, AirTags, me AirPlay. I roto i te take o te MacBook Air, e hiahia ana te tapanga ki te whakaoho i te kawe ngawari. No reira ata poroporoaki ki a "i". Ahakoa he aha te waka a te kamupene ka tae mai, he Motika Apple, ehara i te iCar, he pera ano mo nga mohiti moata mariko me te whakanui ake me etahi atu hua.